What
Create branding for use across all mediums, including print, social media as well as website.
Develop a website which fits the style of the branding and provides product information and the ability to request bookings online from a range of devices.
How
Branding
Logo creation, incorporating clients requested style. Creating a vintage style colour pallet while maintaining a modern, simplified look to appeal to the target audience.
Design
Once the key elements were confirmed, I began to researching themes to use as a starting point to ensure project could be completed as quick as possible.
Brochures, business cards and stationary were also designed in a style to match the branding goals.
Development
Although based off existing HTML template — to help with time and budget constraints — the site was migrated to dynamic site and customised from there to meet requirements, such as online booking, social integration, and ensuring mobile support.
Hosting
Speed, particularly on mobile, was a key area of concern. Through a number of different methods respectable load times — even with multiple high resolution images — were achieved.